Our Mission
Our purpose
To help you live a freer, healthier and cleaner life, with things that take care of themselves so you do not have to think about them.
A future with a lot less laundry
Have you ever wondered why some clothes smell after a few hours while others still feel fine the next day? Or how cars can drive themselves while we still spend our weekends washing shirts? We wondered too. HercLéon exists to make laundry something you do far less often, maybe one day something people tell stories about from back in the day.
Some people hear that and think it sounds amazing. Some think it sounds a little gross. Honestly, both reactions make sense. But most of the smell we wash away comes from bacteria, not from the clothes being dirty, and that is a problem we can design for.
Why washing less matters
Every wash uses water and energy, wears your clothes down a little, and can send tiny fibers into the water. Clothes that stay fresh longer can help cut back on all three.
What that future feels like
Cleaner. HercLéon products are built to slow down the bacteria behind odor, so a shirt can stay fresh far longer than you might expect.
Freer. A weekend trip, or even a month away, with a much lighter bag. Life off grid, or a power outage, with a lot less worry about what you are wearing.
Kinder to your skin. Your skin is your largest organ, so we think about how everything we make feels against it, from the shirt you wear to the sheets you sleep on.
Our commitments
To you: make products that get out of your way, so you can focus on living.
To the planet: make fewer things, make them last, and help you wash less.
Come build it with us
One person and one company cannot change how the world does laundry alone. As the African proverb goes, if you want to go fast, go alone, but if you want to go far, go together. We hope you will come along.